Hi! Thanks for stopping by.

I’m Irmak, a London-based UX Designer and Researcher, passionate about creating intuitive, user-centred digital experiences✨ that align with both user needs and business objectives.

With an MA in User Experience Design🎓 and a BA in International Relations 🌍, I bring a unique perspective by combining strong research skills 📊 with strategic design thinking🧩. My background in social sciences and marketing allows me to analyse complex user behaviors, cultural nuances, and industry trends to inform impactful design solutions.

My academic journey equipped me with advanced research expertise🔍 and a deep appreciation for diverse perspectives and cultural nuances 🌐—skills I apply when designing inclusive, accessible experiences for global audiences. I'm deeply curious about human behaviour and psychology, which allows me to empathise with users, uncover their needs, and create experiences that resonate.

Leveraging my marketing background, I excel at aligning user research with business strategies to enhance brand visibility, user engagement, and conversions 🚀. I’ve worked on projects spanning e-commerce, fintech, and digital branding, where I developed data-driven solutions that balanced user satisfaction with commercial success.

I’m currently seeking new challenges where where I can combine my UX design, research, and marketing expertise to deliver impactful, user-focused solutions. I look forward to contributing to a diverse, collaborative team 🤝 that values creativity, critical thinking, and innovation🌟 LET’S CONNECT!

✨Personal Interests✨

When I'm not behind my laptop designing, you'll find me:

🍽️ Discovering new food experiences

💪 Staying active at the gym

🎶 Attending gigs and festivals

✈️ Planning my next trip to explore a new country

🎵 Always on the lookout for good indie playlists

🌟Values that Drive my UX Design Journey🌟

🫶 Empathy: Putting myself in users' shoes to truly grasp their needs and emotions, ensuring my designs resonate deeply with them.

📚 Continuous Learning: Embracing the ever-changing world of UX design to grow my knowledge and skills.

🔍 Curiosity: Exploring new ideas to uncover deeper insights and push boundaries.

🧠 Psychology: Designing intuitive experiences by understanding human behavior.

💖 Passion & Enjoyment: Approaching projects with enthusiasm and creativity.

🌱 Growth: Embracing challenges and feedback to evolve as a designer.

🤝 Collaboration: Thriving in environments where diverse ideas create exceptional solutions.

🙏 Humility: Valuing every lesson and feedback, recognising there's always more to learn, and appreciating others' contributions.

🌎 Social Impact: Using design as a force for good, creating solutions that positively impact society and contribute to a better world.